YouTube:
20th Birthday
A brand identity in the form of a birthday celebration to commemorate 20 years of YouTube. The look and feel heroes iconic videos, retro UI confetti and top creators alongside a helium 20 balloon logo. The identity was used globally across events from Coachella to Vidcon and Notting Hill Carnival.
ECD: David Bruno
Head of Design: Kieran Mistry
Creative Lead: Shannon Cripps
Creative Lead: Adam Morton-Delaney
Designer: Tom Robinson
Designer: Will Alexander
Deigner: Rūta Paškevičiūtė